You've started a new business, it's time to get the wheels in motion, and you need to attract new customers to your company. The truth is that the majority of businesses generate most of their leads online, so it's important that your company's identity is known on the internet. We've put together a short list of tips for business startups to help give ideas to get your business venture started on the right track.
#1 WEBSITE: The first step is to get a website going because 90% of customers are generated from online. When creating a website, make sure your site is easy to navigate, mobile friendly with an appealing design (remember) less is more, having an overcrowded website can slow down its overall performance, confuse your visitors, which can lead them to leave your site immediately. If you’re not computer savvy, you’re better off hiring a web designer that has experience on SEO and can create a minimalistic website to get you started. You can also create your own website with ready template pages that you can simply customize yourself and keep it updated from time to time.
#2 GET SOCIAL: In today’s business world, where most of us connect with just a click of a mouse or a scroll of a screen, creating social network accounts for your business is one important key to generating new customers, building your brand, and keeping your current clients informed with any promotions or new services your business is offering.
#3 ADS: If you have a newly designed website, you won’t be able to drive traffic to it right away because it’s too soon for the site to appear organically on search engines and you’re going to need a boost to get you going in the meanwhile. There are several advertising outlets you can use to attract potential customers; you can always start off by putting up ads on popular search engines, you can also advertise on social networks, post free online ads, mail out postcards, and list your business contact info and services on online directories.
#4 FIRST IMPRESSIONS: First impressions mean everything, especially for a new business. Whether it’s over the phone, online, or in person, if you don't deliver your message fluently, then there's a posibility that you've failed to register your services into the customer's mind and the truth is that you really can't win them all, but taking mental notes of those moments you weren't able to close the deal, and distinguishing what went wrong, can actually strengthen and better your business.
#5 MISTAKES: Most businesses have made mistakes one way or the other, and facing those errors is an essential factor for a company to learn from them and prevent any other such event to occur in the future. Business mistakes serve as a constructive form to reshape, modify and better your company for the long run.
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